Cookie Policy
Last updated — May 2026 | Privacy Policy | Legal Notice
01 What Are Cookies?
Cookies are small text files placed on your device when you visit our website. They help us operate the site, remember your preferences, analyse traffic, and — with your consent — show you relevant advertising.
Under the EU ePrivacy Directive and GDPR, we distinguish between cookies that are strictly necessary for the site to function and those that require your prior consent.
02 Essential Cookies — No Consent Required
These cookies are necessary for the website to function and cannot be switched off. They are set in response to actions you take such as setting your language, adding items to your cart, or logging in.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
cart |
Shopify | Maintains the contents of your shopping cart | Session |
checkout_token |
Shopify | Maintains your checkout session securely | Session |
_shopify_y |
Shopify | Unique visitor identifier for internal analytics | 1 year |
_shopify_s |
Shopify | Session tracking within a single browser session | 30 min |
_shopify_visit |
Shopify | Records whether this is a first-time visit | 30 min |
_shopify_fs |
Shopify | Records the timestamp of the very first session | Session |
secure_customer_sig |
Shopify | Keeps your customer account session secure | 20 years |
localization |
Shopify | Stores your selected language and currency | 1 year |
cf_clearance |
Cloudflare | Security cookie — distinguishes humans from bots | 1 year |
__cflb |
Cloudflare | Load-balancing for server routing | Session |
03 Analytics Cookies — Consent Required
These cookies help us understand how visitors interact with our website. We use this data to improve the experience. Analytics data is collected via Google Tag Manager and is only activated after your consent.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users (randomly generated ID) | 2 years |
_ga_XL52KGX3FB |
Google Analytics | Persists session state for the TPS GA4 property | 2 years |
_gid |
Google Analytics | Distinguishes users — shorter-lived companion to _ga | 24 hours |
_gat |
Google Analytics | Throttles request rate to Google servers | 1 min |
04 Marketing Cookies — Consent Required
These cookies are set by our advertising partners and are used to deliver personalised ads on other platforms. They do not store personal information directly but identify your browser uniquely. They are only activated after your consent.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_fbp |
Meta (Facebook / Instagram) | Identifies browsers to deliver ads and measure effectiveness | 3 months |
_fbc |
Meta (Facebook / Instagram) | Stores the click ID from the last Meta ad clicked | 3 months |
05 How to Manage Cookies
You can control and delete cookies at any time using your browser settings. Removing all cookies will reset your preferences (language, currency) and log you out of your account.
06 Contact
Questions about our cookie usage? Contact us at hello@thepetsociety.paris or read our full Privacy Policy.